Privacy Policy

Howdy partner! At Ariat Store (WesternStyleApparel.com), we value your privacy as much as we value the quality craftsmanship in our western apparel and accessories. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our online store.

1. Information We Collect

When you shop at our western apparel store, we may collect:

• Personal Details: Name, email address, shipping/billing address, phone number when you make a purchase or create an account
• Payment Information: Credit card details (processed securely through our payment gateways), PayPal email (we don’t store full payment details)
• Order History: Products purchased, sizes, preferences to improve your shopping experience
• Technical Data: IP address, browser type, device information for website optimization
• Communication Records: Emails, chat transcripts when you contact our customer service

2. How We Use Your Information

We use your information responsibly to:

• Process your orders for boots, hats, and western wear
• Provide customer support faster than you can say “yeehaw!”
• Improve our website and product offerings
• Send order confirmations and shipping updates (if requested)
• Prevent fraud and enhance security
• Comply with legal obligations (like a sheriff upholding the law)

3. Data Sharing & Disclosure

We’re more selective about sharing your data than a cowboy is about his boots:

• Service Partners: Shipping carriers (UPS, FedEx) to deliver your orders worldwide (except remote areas)
• Payment Processors: Secure payment providers like Visa, MasterCard, and PayPal
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: If Ariat Store changes ownership (we’ll notify you)

We never sell your personal information to third-party marketers.

4. Data Storage & Security

We protect your data tighter than a lasso knot:

• SSL encryption on all transactions
• Secure servers with limited access
• Regular security audits
• Payment details are processed directly by our payment partners – we don’t store full card information

Data is stored in the United States but may be processed internationally for order fulfillment.

5. Your Rights

You have rights regarding your personal information:

• Access: Request what data we have about you
• Correction: Update inaccurate information
• Deletion: Request removal of your data (with some legal exceptions)
• Opt-Out: Unsubscribe from marketing communications
• Complaints: Contact us or your local data protection authority

6. Cookies & Tracking Technologies

Our website uses cookies – smaller than biscuit crumbs but helpful for:

• Remembering items in your cart
• Analyzing website traffic (like tracking cattle, but for visitors)
• Personalizing your experience
• Showing relevant ads (with your consent)

You can manage cookies through your browser settings. Disabling them may affect some website features.

7. Children’s Privacy

While we sell kids’ western wear, our website isn’t directed at children under 13. We don’t knowingly collect their data without parental consent.

8. Policy Updates

We may update this policy occasionally – we’ll post changes on this page with a new effective date. Significant changes will be communicated to you.